Product Quality, Packaging, Taste, and Price as Antecedents of Consumer Satisfaction: A Case Study on Olive Fried Chicken in Yogyakarta City. Equity: Jurnal Ekonomi, [S. l.], v. 12, n. 2, p. 8–17, 2024. DOI: 10.33019/equity.v12i2.327. Disponível em: https://www.equity.ubb.ac.id/index.php/equity/article/view/327. Acesso em: 16 may. 2026.